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Our Cases

Sale of Social Embassy

Engagement

JBR acted as M&A advisor in the sale of Social Embassy to Aegis Media Netherlands.

Background

Social Embassy (former Embassy Media) was founded in 2008 and provides customers with ‘always-on community management’. As a social agency Social Embassy works on connecting people and brands through social media. Social Embassy works for more than 25 Top-100 brands. In May 2013, Social Embassy is acquired by Aegis Media Netherlands. JBR Corporate Finance BV was appointed by the shareholders of Social Embassy as its exclusive financial advisor to guide this process.

Customer's dilemma

To support the shareholders in the conduct of negotiations and to supervise the sale process.

Our contribution

JBR accompanied the shareholders in the sale process.

The result

In a straightforward and transparent sale process Social Embassy was sold to Aegis Media Netherlands. Aegis will take charge bundling its digital expertise and to fulfill its ambition to internationally serve customers better. For Social Embassy this is a nice step that offers many opportunities.