Developing an actionable strategy for container terminal operator.
In order to anticipate the movement of a more competitive industry with a changing market, new entrants and strategic alliances, a renowned world-class container terminal operator understood it had to rethink its strategy and to align its business.
What is the winning strategy to secure future market leadership, and how to approach this tactically?
We helped management carry out an in-depth industry analysis, which included studying a range of shipping lines, marine ports and terminal operators, scenario analyses based on different strategic assumptions, a series of management workshops and other in-depth sessions, and the development of a comprehensive, tactical plan in various commercial and operational areas. The strategy appraisal was based on a strong focus on sound analyses, involvement of different key players as well as clarification of the strategic and tactical road map.
A new, sound and shared strategy.