Developing a strategy for a specialised telecom operator.
The telecoms company – a specialised airport operator – provided fixed as well as wireless voice and data services for common-use applications and such critical processes as checking-in, baggage handling and security. The shareholders, a leading telecom and airport operator, decided to end their joint-venture and carve-out those activities that were not directly related to the airport business.
How to grow to a sustainable market position after the carve-out.
We carried out a market analysis, mapped the product portfolio, benchmarked other telecom operators, evaluated various growth scenarios and helped the management to develop a sound business plan.
A clear strategic blueprint used as guidance for further business planning and development.